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Breguet continues its partnership - with Frieze Art Fair in 2024

2024-05-01      

Breguet is pleased to launch a new artistic collaboration with the independent curator, Jenn Ellis for the 2024 edition of Frieze Art Fair. The first exhibition of Jenn’s curations will be showcased during Frieze New York, taking place between May 1-5, 2024

Breguet is delighted to launch a new artistic collaboration with Jenn Ellis, for the third year of its partnership with Frieze Art Fair. Jenn, a curator with roots in Switzerland and Colombia, is passionate about the considered meeting of art, space and context. Over the last decade, she has created meaningful projects and connections between artists, galleries, and institutions globally. As the founder of the curatorial studio APSARA, she has led projects globally, from the UNESCO heritage vineyards ofBurgundy to a grade II listed church in Marylebone.

Ellis’ projects have gained critical recognition in publications such as Art Newspaper, Artforum, Frieze, CN Traveller, BBC and the Evening Standard.

Jenn Ellis was invited to Breguet manufacture in the Vallée de Joux to discover more about the “savoir-faire” of Breguet. During the visit, she was thoroughly impressed by the artisans’ passion and the rich tradition perpetuated by the brand: “It was incredible to not just understand but feel the emotion, care, and technical skill that goes into making each Breguet piece. There is a profound respect for heritage and finding the balance between historical articulation and innovation. [...]”

Curatorial statement – Jenn Ellis x Breguet

The 2024-25 partnership between Breguet and Frieze takes the form of a year-long project, exploring evolutionary change by independent curator and founder of Apsara Studio, Jenn Ellis. In Frieze New York 2024, the first exhibition of the yearlong collaboration, Ellis has chosen to work with the Singaporean artist, Dawn Ng, an artist whose work resonates with the geographical considerations and topographical readings of deep time.

“ An Atlas of Us” is the inaugural exhibition in the cycle, Dawn Ng’s articulation of time through colour, shape and form, and its emotive associations. Through working with ice, the most ephemeral material available to the artist in her home country, Ng’s work is represented by moving image, a lightbox, photography, and painting. Over several weeks in her studio, Ng creates 60-kilogram blocks of ice which evolve into a near-geological confluence of pigments, watercolours, acrylics, and dyes. The stratification of these blocks speaks to the topography of our planet, where time is read through age-old formations that are testimony to gravitational pushes and pulls. The effect of these natural forces is a key consideration in the history of watchmaking and evidenced by the design of timekeeping mechanisms.

“In my work I explore time through the ultimate ephemeral material: that is the ice. Pervading my work is the question of what if we described time as a colour, shape and form, through the lens of emotions, rather than strict numerical terms? [...] Collaborating with Breguet, a brand that is vested in not only time but also in the notions of heritage, is interesting and prompts me to think about what predates us, in particular land, topography, and geological formations. Through my presentation, curated by serial collaborator Jenn Ellis, I am excited to unpack thoughts around what makes us ‘us’, how time can be reflected by the surfaces we stand on, but also how it comes, goes, and evolves in a cyclical manner.” said Ng.

Dawn Ng biography

Dawn Ng, born in 1982, lives and works in Singapore. Her practice uses photography, light, film, collage, painting and large-scale installations to consider time, memory and the ephemeral. In her recent series “Into Air” she emphasises temporality and beauty through the documentation of melting blocks of pigmented ice, sculptural forms that she creates in layers in the studio. The final stage of the process results in ‘ash’ or ‘residue’ paintings, where paper is soaked in the melted pigment over several weeks, creating a new surface, a combination of careful manipulation and chance. Encouraging slow looking, Ng’s works are characterised by lyricism and a nuanced use of colour, drawing visual parallels with topographical references of landscape and geology.

Breguet continues its partnership
Breguet & the art of watchmaking

Breguet has consistently distinguished itself at the forefront of watchmaking, thanks to the avant-garde spirit of its founder, Abraham-Louis Breguet. Many artists are among the brand's clientele, and some have found inspiration in Breguet for their works. Since then, Breguet has never ceased to appreciate art in all its forms, particularly in its workshops in the Vallée de Joux, Switzerland. where the brand's watchmakers continue a long tradition of expertise - particularly in the fields of engraving, angling, enamelling and guilloché.

Photos : Bart Pajak - Michelle Yap