Watches | Swatch
Express the true you - with the Swatch X You Zodiac collection
| 2023-11-25 |     |
A range of captivating new astrology-inspired designs is ready to personalize
Swatch believes the time is always right to express your individuality, showcase what makes you special and tell the world that there is more to you than meets the eye.
That’s why the brand is offering wearers the opportunity to reveal their hidden depths and express their unique personality and preferences with the new Swatch X You Zodiac Collection.
Every Swatch X You design guarantees uniqueness and individuality through customization. Zodiac goes one step further.
With a watch dedicated to each sign of the zodiac, it’s time to look beyond the surface and explore what lies beneath. Symbols on the straps bring to life deeper aspects of each star sign. From gemstones to constellations, spirit animals to ruling planets, you can now express the true you.
Background designs embracing air, fire, earth and water ensure you’ll be truly in your element with a unique watch that says: “This is the real me!”
Using the Swatch X You configurator under the ‘Customize’ tab on Swatch.com, earth and water signs can zoom in, out and rotate the blue and purple bubble design to create their perfect watch, while air and fire signs have the same option with the red and orange background design.
Choose the final details including the color of the mechanism, design of the indexes and even add an optional personalized message on the case back.
Thanks to the Swatch X You Zodiac Collection, you can now create and own a unique piece that represents both your star sign and the real you.
For those who know what they like when they see it, there is also a ready-to-wear design for each Zodiac sign. Whatever your sign says about you, you’ll now be able to show the world that there is more to you than meets the eye — with uniqueness and individuality guaranteed.